ecommerce website case study

Project Overview

It is inevitable to go out of business if you are not keeping up with technology. The mattress industry in retail space is one that is greatly being impacted by its shock!

Traditional stores like Mattress Firm are claiming bankruptcy and closing shops left and right. As a result more retailers and marketplaces are increasingly looking for modern web and mobile technology to promote their services, attract more clients and increase sales and profit.
Uniwebb recently developed an enterprise level eCommerce web application for Memobed, a branded online mattress retailer in Northern California. They came to us with an idea of selling branded copper mattresses online and ship them in the box and wanted a fully streamlined business process in place to support their high-tech marketing system.

part of their marketing platform, they wanted us to create a similar portal as in Amazon Smile.

What does Memobed website do?

The Memobed ecommerce enterprise web application is a fully responsive app that can adjust to any screen size and is equipped mobile specific modules for enhanced mobile user experience. The web portal offers an online place for users to purchase copper mattresses and receive them in the box. A protal for non-profit organizations to register and participate in Memobed's charitable program. Marketing tool for NPOs to promote Memobed's banners and It also allows users to become affiliate partners. The Memobed web-mobile application, provides:

View items available for sale

Receive immediate disount when ordering more.

Read detailed information about Memobed mattress

Automatically detect user’s location

Provide instant shipping date and time

Search and select nonprofit organizations

NPO to receive donations when a mattress is purchased

View, monitor donations and change NPO

NPO landing page

NPO Registration

Rooftop Tax Calculation

Text messaging

User’s dashboard

Online financing with instant approval system

Affiliate program

Affiliate Marketing tools System

Media system

Customer satisfaction survey system during checkout.

Automated shipping tracking system

Text and video referral system

Mattress comparison

Automated email correspondence

Home Page

1

The Memobed.com home page lets visitors to login a secure environment, select inspection stations, view construction floor plans and inspect locations within the floor plan from a dynamic inspection checklist, detect possible defective items and submit to corresponding repair stations. Once items are repaired, inspector will be notified for re-inspection and final approval ready to be shipped.

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Product Page

2

The Memobed.com product pagewas designed to convert browsers into buyers. Based on our research we proposed and developed the following features:

Custom designed image holders for the mattress to showchase mattress without zooming functionality

Visible product description without taking too much space

Product demo video

Dynamic discounting system

Notification

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Order Process

3

We created a system to automatically detects when a shopper picks up an item and calculates approximate date and time of delivery. shopper has the option to manually enter his/her zipcode to calulate date and time of delivery.

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Mattress Construction Design

4

We designed this mattress construction graphical work to show the details and describe layers of the Memobed copper infused gel memoery foam mattress

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Shipping Tracking

5

Here you can track all delivery points of your package from the time it leaves Memobed's facility to where it's delivered to customers. We have fully integrated Fedex API

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Search & Select Charity

6

A powerful search system to detect 501(c) approved nonprofit charity organizations and select as user's charity of choice. We have integrated Guidestar API to search for NPOs

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Register Organization

7

Any 501(c)(3) nonprofit charity or its representatives can participate in Memobed's charitable program. We’ve created a fast and easy system for all charitable organizations to get started and begin to enjoy the program’s rewards. The flexible system makes it easy for organizations to get involved and receive donations. We made it so simple that anyone can get easily set up their account and start receiving donations without any paper forms or unnecessary busy work.

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eCommerce Marketing Tools

8

We developed a variety of marketing tools for non-profits to enable their supporters to share information about the charity program offered by Memobed. They can sign into their accounts, click on “Marketing Tab, and there they will receive links to customized Memobed landing pages, select from email newsletters, buttons on websites, or social media posts to promote the program. We also create multiple size website banners and social sharing widgets to reach Facebook and Twitter followers.

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eCommerce Affiliate Banner

9

We created a fully automated system for both affiliates and nonprofit organizations to dynamically create their custom banners with their names and place Memobed's link or banner on their sites and every time a customer clicks on it and buys a mattress and keeps it for 105 days, affiliate will get a defined referral fee for every sale. All customers will also receive a defined discount on any mattress they choose to buy.

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Mobile Screen

10

Memobed did not want users to download apps, but at the same time they wanted to take advantage of native apps features where allowed. So we developed a fully responsive web application with native features and quality in mind.

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Mobile Product Page

11

Memobed askded us to build a visually automated discounting system. Here users have the option to purchase more items and save a certain percentage on the total pruchase price. This was a bit of challenge since there are 6 items of different sizes and prices and we had to write an algorithm to calculate any combination on the fly.

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